Starting a new business is exciting. Getting setup online on the other hand, can be extremely overwhelming. There is so much to do, so many tools you “need”, and even more to learn.
Whew…exhausting just thinking about it, right?
Most entrepreneurs know they need a blog site, and a social media presence online. The majority go with the easiest option first, creating profiles on whatever social network is popular at the moment.
Of course, if we want to grow our business online, we should be on Facebook, at the very least.
But then what?
Most of the people you are connected with are who? Your family, friends you’ve known since high school and co-workers. We all know they are so not interested in our business endeavors.