Online Blog Strategy to Grow Your Business

I really want to start a blog, but I just don’t know how.

Does that sound familiar?

Lots of entrepreneurs and small business owners want to start a blog, but most never take that leap. In this post, I’m going to share a simple online blog strategy that will help you grow your audience, increase traffic, and build your business.

Before you start blogging, it’s important you know a few things.

Blogging for business is not an ‘instant result’ type of strategy. It is however, a strategy for those who are more interested in creating a long term presence, and business sustainability.

That’s why most entrepreneurs and online business owners don’t see the value of it. But, if you understood how blogging for business could help you…

Turn Your Blog Into a Sales & Marketing Machine

blog sales and marketing

Have you been wondering if you should start a blog for your business?

Ever catch yourself thinking about how to turn your blog into a sales and marketing machine?

While most business owners see blogging as just another tedious task to perform, others see the bigger picture.

They understand that to grow a business online long term, leveraging a blog has great value. It is a method that helps you establish a marketable space that’s always open for business.

If monetizing a blog for a passive stream of income is something you’ve been wanting to do, watch this video to see how you can turn your blog into a sales and marketing machine:

Why You Need to be Blogging for Business

blogging for businessHave you considered blogging as a way to build your business online?

Are you interested in learning more, but you just don’t know how to get started?

If you are an entrepreneur or small business owner looking to build online, one of the best ways to establish yourself, and grow your brand, is with blogging.

Think I’m kidding?

Back in 2009, is when I officially launched a blog to promote my business. I was brand new to blogging, didn’t have a following (not even a Facebook account), and made a decision that in order to get myself noticed, this was going to be the way to do it!

Blog, Capture Page or Both?

confused womanGetting your business started on the internet does not have to be difficult. The reason why most people struggle with getting set up online is because they are confused by all the different information available.

Some experts say you need a blog, others say you don’t, and should have a capture page instead. Then, there are some who recommend you use both. Makes you wonder, what to do…what to do?

Of course, each one has its benefits when it comes to your online marketing strategy. It’s just knowing when to select the one that is appropriate, and most effective with helping you achieve your desired results.

10 Ways To Get More Traffic Online

One of the biggest challenges entrepreneurs, small business owners and marketers face is learning how to get more traffic to their blogs. We all know that we need traffic to grow our business, build our customer base and increase sales.

With so many different methods and strategies being taught online, it can difficult using one or two strategies that will work for you. Fortunately, my good marketing friend, Lynn Brown and I, held a Google Hangout on this very topic!

We discussed the Top 10 Hot Tips To Getting More Traffic! You can watch the recording below, or here:

 


Get Access to the Additional Resources:
Instagram Leads
Traffic Exchange
Viral Blogging System
 

 

What Should I Blog About?

what should I blog about?What should I blog about is the question that floods the mind of most newbie business bloggers. You often hear so many different ideas and perspectives on this topic. Truthfully, you can blog about anything you want. However, if you are blogging for business, the smart thing to do is focus on a particular topic that will attract and engage the interests of your target market.

Think about it, if you are blogging to make money, don’t you want your efforts to produce results? Of course you do!

How to Blog When You Don’t Have Time

no time Many of the women entrepreneurs I work with, many of whom are either moms, single moms or work a full-time job, share one common challenge. That is, believing they don’t have time to blog.

For some reason when it comes to blogging for business, far to many entrepreneurs feel the same way. However, when you are just starting out and have little influence online, blogging is the most effective way to quickly build your business brand and gain some much needed exposure.

There are many reasons why your business needs a blog. In this post, I want to share with you how blogging will not only help you grow your business faster, but won’t require the amount of time you may think, if you have a plan.

Your Blog is Your Branding Platform

Black Woman on Laptop Thinking

Nowadays, it seems like almost everyone is starting an online business. With all the buzz around social media marketing, average people are starting to see how it can help them grow their business with little to no out of pocket expense.

Through the power of technology, purchasing a domain name and starting a blog for business has become extremely easy. From corporate America to stay-at-home mom, lots of people are finding creative ways to earn money from the comfort of their own home.

But is is really as easy as it sounds?

Of course not, because if it were, everyone would be doing it.

Content Marketing Part 1: Article and Blog Posts

Last week, I wrote an introductory post on the series I will be sharing with you over the next few weeks, about the power of having an effective content marketing strategy. Part One begins today on the topic of Article and Blog Posts and a few tips on how to get the most out of sharing your content.

Tip # 1 – Know the purpose of your article – Before you even begin to write for the sake of getting a blog post up, you have to have a purpose for writing your article. When you are in the process of deciding on your content, it should be attached to a bigger strategy. Determine ahead of time, what the next step will be for the reader – the call to action.

Making Money Online – Real Talk

 
If you’ve ever wondered how to successfully position, promote and package yourself in front of your ideal audience and establish a credible brand, listen to my recent interview with Pam Perry on her Synergy Energy Show.

We discussed:

  • How valuable having a blog is for your business
  • How quality content can impact your brand
  • How to get set up and started blogging the right way
  • How to attract your ideal clients and business partners
  • How you can generate additional streams of income

Listen to the Interview